How Bob Iger Saved Network TV by Mark Cuban

Mark Cuban, the owner of the NBA’s Dallas Mavericks, blogs about how the new Disney CEO, Bob Iger, can be credited for saving network television. With Disney/ABC partnering with Apple to offer television shows downloadable via iTunes, Bob Iger has changed the economic ball game of television and commercial advertisements.

A very interesting read with good explanations of the business of television. Take a gander at Mark Cuban’s blog maverick for other insightful articles.