Coffee Love or Competition?
Recently, Coffee Bean & Tea had coupons in Midweek promoting their new Kailua store. Pretty good coupons, one for every week of January. Then, in the mail came a Starbucks buy one, get one free coupon for the Kailua location only. Coffee love or competition?
Starbucks rarely has these types of promotions. I think Starbucks is defending its Kailua turf and is trying to crush the Coffee Bean. There are many articles about Starbucks cannibalizing its own sales to retain its coffee stronghold.
And oh yeah, Kailua is getting another Starbucks, less than one mile from pulpconnection central.