Marketing Shaq vs Kobe, Round 5

Martin Luther King Day featured a rematch of the Los Angeles Lakers and Miami Heat. The Heat won the first matchup on Christmas but the Lakers won this game 100-92.

The bigger story of this game included Shaq and Kobe acknowledging each other before game tipoff. During the game, Shaq posterized Laker 18-year old rookie, Andrew Bynum, by power dunking over Bynum. Bynum got the Big Fella a good one using his agility after which the two got into a shoving match going back down the court. Who stepped in to separate the big men? Kobe.

So Round 5 goes to Kobe the peacemaker. (Kobe 3, Shaq 2)

Round 1, Team Jersey Sales (Shaq)
Round 2, Kicks (Kobe)
Round 3a, Team Attendance (Shaq)
Round 4, Build a Bear Team Jersey (Kobe)

Technorati Tags: Kobe Bryant, Shaquille O’Neal