“Congratulations! You burned a tremendous amount of calories”
After running with my Nike+ system, I heard a congratulatory message saying I burned a tremendous amount of calories. What I would have preferred is something like this:
“Congratulations! You burned a tremendous amount of calories. Now go celebrate with an ice cream cone.”
Or maybe from a marketing and partnership standpoint:
“Congratulations! You burned a tremendous amount of calories. Now go celebrate with a treat from one of our many partners.” Then from the Nike+ web site, I could browse various vendors and print out a discount coupon or something.
Or maybe even:
“Congratulations! You burned a tremendous amount of calories. Now go check in with one of our partners and celebrate with a treat.” If Nike were partnered with a geolocation service like Foursquare or Gowalla, a check-in at a Nike+ partner location would give you immediate specials at that location.
Just a thought anyways but for now, I’ll take the virtual pat on the back.